{"id":2311,"date":"2017-11-29T15:10:17","date_gmt":"2017-11-29T23:10:17","guid":{"rendered":"https:\/\/artsci.laverne.edu\/communications\/?page_id=2311"},"modified":"2022-09-26T12:23:50","modified_gmt":"2022-09-26T19:23:50","slug":"communications-ba","status":"publish","type":"page","link":"https:\/\/artsci.laverne.edu\/communications\/communications-ba\/","title":{"rendered":"Majoring in Communications"},"content":{"rendered":"

The Communications Major allows the students to design a program in the mass media to fulfill their individual interests preparing for careers in public relations and information, multimedia or broadcast journalism.<\/p>\n

Multimedia<\/h2>\n

Convergence is the key word in the broadcast industry as broadcast, journalism and multimedia are merged, thanks to the computer. Born from this merger are new jobs and new opportunities. An emphasis in multimedia challenges students to experience computer-generated print production, computer-aided broadcast editing, television motion graphics and web design.<\/p>\n

Public Affairs and Information<\/h2>\n

Thousands of jobs exist in public relations and public affairs. This unique major prepares student for these multifaceted career opportunities through key foundation classes in journalism, broadcasting and multimedia joined with cutting-edge public relations classes.<\/p>\n

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Degree Requirements<\/h2>\n

Prerequisite Requirement<\/h3>\n\n\n\n\n\n<\/colgroup>\n\n\n\n
Course List<\/caption>\n
Code<\/th>\nTitle<\/th>\nSemester Hours<\/th>\n<\/tr>\n<\/thead>\n
JOUR\u00a0100<\/span><\/td>News Reporting<\/td>4<\/td><\/tr>\n
Total Semester Hours<\/td>4<\/td><\/tr><\/tbody>\n<\/table>\n\n

Core Requirements<\/h3>\n

27 semester hours<\/strong><\/p>\n\n\n\n\n\n<\/colgroup>\n\n\n\n
Course List<\/caption>\n
Code<\/th>\nTitle<\/th>\nSemester Hours<\/th>\n<\/tr>\n<\/thead>\n
JOUR\u00a0166<\/span><\/td>Introduction to Mass Media<\/td>4<\/td><\/tr>\n
or\u00a0JOUR\u00a0465<\/span><\/td> History of Mass Media-Printed and Electronic<\/td><\/tr>\n
JOUR\u00a0220<\/span><\/td>Newspaper Production<\/td>2<\/td><\/tr>\n
JOUR\u00a0226<\/span><\/td>Digital Storytelling for Journalism<\/td>4<\/td><\/tr>\n
JOUR\u00a0317<\/span><\/td>Graphic Production Processes and Design for Publications<\/td>4<\/td><\/tr>\n
JOUR\u00a0460<\/span><\/td>Law and the Mass Media<\/td>4<\/td><\/tr>\n
JOUR\u00a0467<\/span><\/td>Ethics of Mass Media-Printed and Electronic<\/td>4<\/td><\/tr>\n
JOUR\u00a0497<\/span><\/td>Internship<\/td>1<\/td><\/tr>\n
JOUR\u00a0499<\/span><\/td>Senior Project<\/td>4<\/td><\/tr>\n
<\/td><\/td><\/tr>\n
<\/div><\/td>
<\/td><\/tr>\n
Total Semester Hours<\/td>27<\/td><\/tr><\/tbody>\n<\/table>\n\n

Public Relations Concentration<\/h2>\n

32 semester hours<\/strong><\/p>\n\n\n\n\n\n<\/colgroup>\n\n\n\n
Course List<\/caption>\n
Code<\/th>\nTitle<\/th>\nSemester Hours<\/th>\n<\/tr>\n<\/thead>\n
JOUR\u00a0301<\/span><\/td>Writing for Public Relations<\/td>4<\/td><\/tr>\n
JOUR\u00a0305<\/span><\/td>Radio and TV Newswriting and Editing<\/td>4<\/td><\/tr>\n
JOUR\u00a0325<\/span><\/td>Magazine Production<\/td>2<\/td><\/tr>\n
JOUR\u00a0328<\/span><\/td>Media Sales<\/td>4<\/td><\/tr>\n
JOUR\u00a0330<\/span><\/td>Theory and Principles of Public Relations<\/td>4<\/td><\/tr>\n
JOUR\u00a0430<\/span><\/td>Public Relations Methods<\/td>4<\/td><\/tr>\n
Select one of the following three:<\/span><\/td>4<\/td><\/tr>\n
BUS\u00a0360<\/span><\/div><\/td>
Principles of Marketing<\/td><\/td><\/tr>\n
BUS\u00a0368<\/span><\/div><\/td>
Integrated Marketing Communication<\/td><\/td><\/tr>\n
MGMT\u00a0354<\/span><\/div><\/td>
Oral Communication in Organization<\/td><\/td><\/tr>\n
Select 6 units of electives from courses in the Communications Department and\/or other related fields.<\/span><\/td>6<\/td><\/tr>\n
Total Semester Hours<\/td>32<\/td><\/tr><\/tbody>\n<\/table>\n\n\n\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\n","protected":false},"excerpt":{"rendered":"

The Communications Major allows the students to design a program in the mass media to fulfill their individual interests preparing for careers in public relations and information, multimedia or broadcast journalism. Multimedia Convergence is the key word in the broadcast industry as broadcast, journalism and multimedia are merged, thanks to the computer. Born from this […]<\/p>\n","protected":false},"author":69,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2311","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nBachelor of Arts in Communications | University of La Verne<\/title>\n<meta name=\"description\" content=\"Learn about the core and elective requirements needed to obtain a Communications, B.A. from the University of La Verne Communications Department.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/artsci.laverne.edu\/communications\/communications-ba\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Majoring in Communications\" \/>\n<meta property=\"og:description\" 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